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Marketing Resources: MKT442A - Public Relations

Weeks 1- 4 Assignment Resources

Use the library's newspaper databases to research the latest articles related to public relations. Find press releases, company or business news, and more. For more information newspaper resources, see our Newspaper Guide: http://nu.libguides.com/newspapers/news

Including reliable statistics in your report adds credibility to your research. Presenting statistics in a visual or graphic form will captivate your audience and can be very helpful in demonstrating your ideas. A picture is worth a thousand words, right?

Statista will help you find statistics, consumer survey results, and industry studies on over 80,000 topics. Statistics are downloadable as graphics and other file formats. Take a look at the video below to learn more!

Conduct your public relations research here. Search the business databases below for articles. 

Click on this link for more information on public relations research: https://link.gale.com/apps/doc/CX3439100358/GVRL?u=nu_main&sid=GVRL&xid=8785450a

Contact your librarian if you need assistance!